Things to see and do in Urubamba, Peru

Visited October 2025

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Urubamba, Peru: The Heart of the Sacred Valley of the Incas

Nestled in the lush Sacred Valley of the Incas, surrounded by towering Andean peaks and fertile farmland, Urubamba, Peru, is a serene and scenic town that captures the essence of the Peruvian highlands. Known as the “Pearl of the Vilcanota River,” Urubamba blends natural beauty, traditional culture, and easy access to some of the most iconic archaeological sites in Peru.

Whether you’re exploring the nearby ruins of Ollantaytambo, preparing for your journey to Machu Picchu, or simply seeking a peaceful escape from Cusco’s bustle, Urubamba is the perfect base to experience the Sacred Valley’s charm.

We spent two nights in Urubamba (from 10/17/2025 to 10/19/2025) at the Hotel Mabey Urbans while we visited Machu Pichu and the Sacred Valley. We also walked around the town and visited the market and town square.

The Gateway to the Sacred Valley

Located about one hour northwest of Cusco, Urubamba sits at a lower altitude — around 2,870 meters (9,416 feet) — making it an ideal stop for travelers acclimating before visiting Machu Picchu or higher-altitude areas. Its mild climate, fertile soil, and stunning landscapes have made Urubamba one of the most important agricultural centers since Inca times.

The town lies along the Vilcanota River (Urubamba River), which winds through the valley, nourishing fields of corn, quinoa, and potatoes — crops that have sustained Andean civilizations for thousands of years.

Things to Do in Urubamba, Peru

1. Explore Local Markets and Culture

Start your visit at the Urubamba Market, where locals sell fresh produce, colorful textiles, and handmade crafts. It’s a vibrant place to sample Andean fruits, practice your Spanish or Quechua, and experience everyday life in the valley.

Don’t miss the Plaza de Armas, a quiet square framed by colonial-era buildings and the beautiful San Pedro Church, built in the 17th century with classic Spanish influence.

2. Adventure and Nature

Urubamba is a hub for outdoor adventures. Go horseback riding, mountain biking, or trekking through the surrounding countryside, where you’ll find scenic trails lined with eucalyptus trees and snow-capped mountains. The nearby Maras Salt Mines and Moray agricultural terraces are just a short drive away — two must-see sites that highlight the genius of ancient Inca engineering.

3. Relax and Recharge

Unlike Cusco’s busy streets, Urubamba offers a peaceful retreat. Many travelers stay at eco-lodges or boutique hotels that combine luxury with nature, featuring organic gardens, yoga retreats, and traditional Peruvian cuisine made from locally sourced ingredients.

Getting to Urubamba

From Cusco: 1.5-hour drive via Chinchero or Pisac.
From Ollantaytambo: About 25 minutes by car.
Altitude: 2,870 meters (9,416 feet).
Best Time to Visit: May to October (dry season) for sunny days and clear mountain views.

Why Visit Urubamba, Peru

Urubamba is more than just a stop on the way to Machu Picchu — it’s a destination in its own right. Its blend of Inca heritage, natural beauty, and authentic Andean life makes it one of the most rewarding places to explore in southern Peru.

From sunrise over the Andes to the sound of the river flowing through the valley, Urubamba offers a perfect mix of peace, culture, and adventure in the heart of the Sacred Valley of the Incas.

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